CDs? Why the K-pop industry still selling physical albums?
Hello everyone! Welcome back to K to the POP . It is safe to say that, nowadays, only a few people still listen to CDs. Since people could listen to music in digital form or the applications (i.e., downloading, viewed, or streamed online) due to the new technology. However, that is not the case for the K-pop industry. Recently, EXO's Baekhyun makes South Korean history by selling over one million copies of his second soloist album, Delight. By reading this news, we could see the physical album is still prevalent in the K-pop industry, and many people are still buying the physical album. Baekhyun's albums 4 versions (I still waiting for another version) For this blog, I want to discuss the top 3 reasons why K-pop fans still buy the physical album (CD album), although nowadays nobody listens to CDs or has a CD player anymore. I will also review some of the K-pop marketing strategies that they use to sell their merchandise (e.g., CD album, light stick, and other goods). My alb
